unitQ

unitQ’s next chapter: A bold new brand to power autonomous AI for customer insights

Apr 22, 2025By Christian Wiklund and Niklas Lindstrom
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As customer expectations continue to rise, organizations need granular, faster customer insights to keep pace and innovate. At unitQ, our mission has always been to help companies harness the authentic voice of their customers to deliver exceptional experiences. Today, we are excited to unveil the next chapter in that mission — a bold new brand identity, complete with a sleek new logo and a reimagined website that reflects the evolution of our product, our team and the future we are building together.

But this is more than just a visual refresh. It is a signal of where unitQ is headed. We are deepening our commitment to being the industry leader in AI for customer insights. unitQ turns unstructured customer feedback from support tickets, product analytics, social media, app reviews, surveys, and more into real-time, actionable insights. 

The continued investment into our proprietary artificial intelligence is enabling our customers to capture the authentic voice of the customer like never before. The result? Deeper product innovation, faster issue resolution and elevated customer experiences.

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A brand that reflects our mission

Our reimagined brand is a symbol of our investment in you — customers, future customers and partners. The ‘Q’ in unitQ stands for Quality. It’s a reminder that everything we build is in service of helping organizations deliver better products, services and experiences. We believe quality is not just a benchmark — it is a mindset. When teams are empowered with accurate, real-time customer insights, they can build with confidence, resolve issues faster and deliver experiences that exceed customer expectations.

But don’t just take our word for it.

“We chose unitQ after evaluating and trying different solutions in the market. The granularity and speed at which unitQ delivers actionable customer insights is beyond what others could offer,” says Shawn Slipy, Vice President Global Renewals at Zendesk.

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agentQ: Autonomous AI for customer insights

Leading our next chapter is agentQ, autonomous AI that revolutionizes how teams interact with customer feedback. With agentQ, product managers, engineers and support leaders can get instant, data-driven answers to their most pressing business questions — just by asking.

Built on our proprietary AI models, agentQ surfaces insights across any customer feedback source, in any language, enriched with user metadata like device type, location and payment tier. Ask agentQ:

  • How can I reduce support tickets?

  • Which bugs are causing the biggest revenue impact?

  • What are the top feature requests related to search?

agentQ is more than an interface — it’s a teammate.

“We are constantly innovating our product and improving the experience for our users. agentQ fits that mission perfectly. It’s accurate, transparent, and intuitive — and it speeds up our natural workflows,” says Darlene Miranda, VP, Customer Engagement and Advocacy at DailyPay. “It feels like having an extended member of our team who can instantly answer the questions that help us make every experience 10x better.”

This is only the beginning

Thank you for being a part of our journey. Your trust, feedback, and partnership inspire us every day. This new brand is a tribute to the work we have done together and to the possibilities ahead.

Here is to building the world’s best products, services and experiences powered by the voice of your customers.

About unitQ

unitQ, the leading customer insights platform, enables businesses to pinpoint real customer issues and needs instantly with AI. AI agents automatically transform customer feedback from diverse channels — such as support tickets, product analytics, app stores, social media, surveys and more — into actionable insights in real time.

Companies can drive product innovation, streamline issue resolution and elevate customer experiences, all guided by the authentic voice of their customers. AI agents aggregate and categorize all customer feedback into thousands of granular categories, ensuring organizations always understand precisely what matters most to their users. 

Robust dashboards and alerts monitor customer experience trends and competitor offerings in real time. Accelerate product development cycles by closely tracking customer reactions to launches, identifying top feature requests and prioritizing roadmaps based on key performance indicators such as retention, Net Promoter Score (NPS) and Customer Satisfaction (CSAT).

Category-leading companies — including Bumble, Zendesk, PayPal, and DailyPay — trust unitQ to drive growth, reduce churn and build lasting brand loyalty.

Christian Wiklund is unitQ co-founder and CEO; Niklas Lindstrom is unitQ co-founder and CTO.