Build better products with unitQ and real-time user feedback from review sites

Jun 21, 2023
By Pete Bratach
Build better products with unitQ and real-time user feedback from review sites

Online review platforms — from Feefo and G2 to perennial mainstays like the Better Business Bureau and Consumer Affairs — provide consumers with powerful tools to make their voices heard. These platforms provide a space for users to share their experiences and opinions about products and services, making them an invaluable resource for both consumers and businesses. 

However, managing and analyzing the vast amount of user opinions on these platforms can be a daunting task for organizations. That's where unitQ comes in, offering integrations with a number of review platforms and other channels so businesses can gain deep real-time insights into user feedback, enabling them to build better products and enhance customer satisfaction.

Currently, unitQ integrates with the following review platforms: 

  • Better Business Bureau

  • Capterra

  • Consumer Affairs

  • Feefo

  • G2

  • PissedConsumer

  • Trust Pilot

By integrating with these and other platforms, unitQ ensures that no feedback goes unnoticed, easily overcoming the challenge inherent in monitoring and analyzing feedback from multiple sources. unitQ organizes and aggregates all feedback into a single source of truth, streamlining the feedback management process, enabling businesses to categorize feedback, prioritize issues, and assign them to relevant teams for resolution. This streamlined approach ensures that customer concerns are addressed efficiently and product improvements are prioritized based on user needs.

In all, unitQ offers more than 50 user feedback sources, from app stores to Zendesk. We are continually adding more channels, what we call integrations, to enable organizations to stay on top of change and enhance brand reputation across all feedback channels.

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AI-driven feedback analysis and monitoring in real time 

unitQ employs artificial intelligence and machine learning techniques to analyze and categorize user feedback. By integrating review platforms, businesses can tap into a wealth of user-generated content and gain deep insights into customer preferences, pain points, and suggestions. This data-driven approach helps businesses identify recurring patterns, sentiments, and emerging trends, enabling them to make informed decisions and prioritize product improvements.

Read our Spring 2023 State of Mobile Applications report.

Another significant advantage of integrating review sites with unitQ is the ability to monitor user feedback in real time. By utilizing the power of AI, unitQ analyzes incoming reviews from various platforms, swiftly identifying potential issues or negative experiences. This proactive approach empowers businesses to address customer concerns promptly and minimize the impact of any negative sentiment, preventing minor issues from mushrooming into a full blown crisis. 

By acting swiftly, companies can not only reduce or even prevent customer churn, but can also showcase their dedication to customer satisfaction, engendering further goodwill with their customer base.

Conclusion

In this customer-centric information age, leveraging the power of review platforms is crucial for businesses aiming to build better products and enhance customer satisfaction. By integrating review platforms with unitQ, companies can analyze, prioritize and act upon these comprehensive insights quickly and efficiently, drive continuous improvement, address customer concerns proactively, and deliver exceptional products that meet user expectations, building long-lasting customer relationships and staying ahead of the competition.

About unitQ

As the leading real-time customer feedback platform, unitQ empowers companies with AI-powered, actionable insights from user feedback to help them craft high-quality products, services and experiences. unitQ centralizes feedback from all sources and automatically groups it into thousands of granular categories to help organizations discover what matters most to users — all in real time.

Customer-centric companies like Spotify, Bumble, Pinterest, Chime and HelloFresh rely on unitQ for actionable insights to drive growth, reduce churn and build brand loyalty. Want to know what users think about your organization?

Want to see how your organization compares to others? Get your free unitQ Score or book a unitQ demo today!

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Pete Bratach is Documentation Manager at unitQ

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Join category‑leading companies and start driving growth, reducing churn, and building loyalty with unitQ.

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Join category‑leading companies and start driving growth, reducing churn, and building loyalty with unitQ.