unitQ to demo at ELC Annual 2024: Elevate observability with user feedback data
We’re headed to ELC Annual 2024 in San Francisco, where unitQ CEO Christian Wiklund, and unitQ Founding Team Member Anthony Heckman, will present about why observability stacks require human, user feedback.
Their 45-minute talk is at 9am on August 27, the first day of the two-day Engineering Leadership Community event at Fort Mason, 2 Marina Blvd in San Francisco. ELC Annual 2024, dubbed the “Un-Conference for Engineering Leaders,” is an exclusive event designed to provide a refreshing departure from traditional conference formats, placing emphasis on dialogue, collaboration and personal growth.
Why go to the unitQ demo at ELC Annual 2024?
Christian and Anthony will discuss how users interact with products and applications in unpredictable and varied ways that traditional observability stacks often struggle to capture. While platforms like Datadog, Grafana, New Relic, Elastic and others provide valuable insights into system performance, they typically focus on machine signals — metrics that tell you what is happening, but not necessarily why it’s happening from the user’s perspective.
These technologies can miss critical usability issues, design flaws, and feature gaps that may not trigger a metric alert, but can significantly impact user satisfaction and engagement.
To fully understand and optimize the user experience, businesses need to bridge these experiential gaps by integrating real-time user feedback into their observability stacks.
Customer feedback offers nuanced insights into how users perceive and interact with your product, revealing issues that machine data alone cannot detect. This human-centered approach enhances traditional observability practices, allowing engineering leaders to see the complete picture of system health and user experience.
Christian and Anthony will also discuss how unitQ aggregates user feedback — in over 100s languages translated from all user feedback sources — and automatically groups it into granular categories allowing teams to pinpoint the root cause of all user friction.
With unitQ, product builders, engineers, and support leaders can take action on user feedback in real time to build superior products, fix bugs faster, and resolve support issues at scale.
Don’t forget to come meet Christian and Anthony and other team members at our booth.
We hope to see you there!
About unitQ
As the leading AI-powered Voice-of-the-Customer platform, unitQ empowers companies with actionable insights from user feedback to help them craft high-quality products, services and experiences. unitQ centralizes feedback from all sources and automatically groups it into thousands of granular categories to help organizations discover what matters most to users — all in real time. Category-leading companies like Spotify, Bumble, Pinterest, Udemy, CarGurus, HelloFresh and Zendesk rely on unitQ to drive growth, reduce churn and build brand loyalty.
With unitQ customer feedback software, including unitQ GPT, organizations can discover quality issues at the same time as their users. Know what product launches, releases or evergreen features are causing the most bugs or support tickets. Drill into the root causes of these issues by source, platform, device, customer segment and more.
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Christopher Bryan is Director of Product Marketing at unitQ
